Transforming Grocery eCommerce: Mercadona Tech’s Path to Scalable Success
Building a high-performance team, aligning strategy, and launching a robust platform for millions of users in under a year.
Project results.
Million Clients
Achieved 1 million clients, marking a significant growth in customer acquisition.
Million in Sales
Generated €484 million in sales, reflecting strong market demand and business impact.
Project overview.
Mercadona Tech, the technology arm of Spain’s largest supermarket chain, Mercadona, set out to revolutionize online grocery shopping by creating a fast, reliable, and scalable eCommerce platform. Their ambitious goal was to launch a cutting-edge platform that could handle millions of users and orders, while delivering the seamless shopping experience customers expected. Our partnership with Mercadona Tech involved aligning technology and business strategies, building a high-performance team from the ground up, and establishing solid technical foundations to enable rapid scaling.
Challenges:
- Strategic Alignment: Mercadona Tech needed a technology strategy that was deeply integrated with its business and product goals to meet high expectations for growth and service delivery.
- Team Building and Culture Development: As a newly established tech division, Mercadona Tech required a fully developed team structure and a strong, agile culture to support rapid growth and innovation.
- Scalable Tech Infrastructure: The eCommerce platform needed robust technical foundations capable of handling millions of concurrent users and processing a high volume of orders.
- Speed of Delivery: Mercadona Tech aimed to launch the full eCommerce platform in under a year, a challenging timeline for such a comprehensive project.
Project execution.
Aligning Technology with Business and Product Strategy
We worked closely with Mercadona Tech’s leadership to ensure that the technology strategy was fully aligned with business and product goals. This alignment enabled us to prioritize development initiatives that directly supported customer needs, market demands, and operational goals, laying the groundwork for sustainable growth.
Building the Full Team from Scratch
We built Mercadona Tech’s entire team from the ground up, defining essential roles and recruiting top talent. This team structure covered every critical area, from product engineering and infrastructure to design and operations, ensuring that every role aligned with Mercadona Tech’s objectives and values.
Fostering a Culture of High Performance and Agility
To drive innovation and efficiency, we instilled a culture based on product engineering, high performance, and agility. This culture became the backbone of Mercadona Tech’s success, encouraging team members to deliver exceptional results, adapt quickly, and continually push the boundaries of what the platform could achieve.
Establishing a Scalable Tech Foundation
We laid down solid technical foundations designed to handle millions of concurrent users and orders. This included developing a scalable infrastructure capable of supporting large spikes in demand, ensuring the platform could grow alongside Mercadona Tech’s ambitions and customer needs.
Delivering the Full eCommerce Platform in Under a Year
Despite the ambitious scope, we successfully delivered a comprehensive eCommerce platform in less than a year. This rapid delivery was a testament to the cohesive team structure, agile processes, and strategic focus on delivering immediate value while ensuring long-term scalability.
Project results.
Technology and Team Performance
- Scalable Infrastructure: Built a platform capable of supporting millions of concurrent users and processing high-order volumes without compromising performance.
- High-Performance Culture: Established a team mindset of accountability, agility, and excellence, creating a resilient foundation for future growth.
Business and Product Impact
- Rapid Delivery: Launched the full eCommerce platform in under 12 months, meeting the challenging timeline set by Mercadona Tech.
- Enhanced User Experience: Created a seamless and scalable online shopping experience that met customer expectations for reliability and speed.
Our collaboration with Mercadona Tech led to the successful launch of a robust, scalable eCommerce platform designed for growth and exceptional user experience. By aligning technology with strategic goals, building a skilled, high-performance team, and establishing resilient tech foundations, we helped Mercadona Tech achieve its vision of transforming online grocery shopping. The project has positioned Mercadona Tech as a leader in the eCommerce space, ready to expand and innovate further in the fast-evolving retail landscape.
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